Nova Post has launched festive packaging. New boxes, envelopes, and packages can be transformed into New Year's decorations

Nova Post has developed unique packaging to bring the atmosphere of winter holidays and draw attention to Ukrainian Christmas traditions.

This festive packaging was inspired by traditional Ukrainian gingerbread, the so-called panianky, baryshni, and prianykovi konyky, known since the 18th century. These are Ukrainian decorated gingerbread cookies cut out of lean sweet dough, usually cooked for Christmas.

You can cut out and build a winter town from the gingerbread houses depicted on the boxes. It can be used to decorate your shelves or a festive window display, bringing Christmas cheer to both children and adults.

Moreover, these boxes include an additional interactive element. Once used, they can be disassembled and cut out “gingerbread” parts to make original decorations for a Christmas tree, for example.

Fedoriv Marketing Agency which we've been working with for 11 years has developed the festive packaging design.

New boxes, envelopes, and packages are already available at Nova Post branches across Ukraine.