Nova Poshta has expanded its loyalty program and added cashback
The Nova Poshta mobile app now offers new features for customers: interactive scratch-off cards with guaranteed prizes and partner cashback. These new features allow customers to earn additional bonuses for everyday activities and use them toward future orders.
The company recently integrated scratch-off cards into its “Bonus Delivery” loyalty program as a gamification element. From time to time, after sending or receiving a package, a customer may receive a push notification in the Nova Poshta mobile app inviting them to activate a scratch-off card. Every card is a winner—all you have to do is virtually “scratch off” the protective coating to receive a guaranteed gift.
Another new feature is cashback for online shopping. It's easy to get cashback:
- Select an online store that offers cashback from the “Partners” section in the Nova Poshta mobile app;
- Make a purchase;
- Receive the funds in your cashback account after the transaction has been verified and confirmed;
- Once credited, the cashback is valid for 90 days.
Cashback can be used, for example, as a discount on delivery services provided by Nova Poshta. The amount and timing of cashback depend on the terms of the specific online store; it usually takes 30–120 days. Partners in the program include iHerb, AliExpress, Notino, Comfy, MOYO, Kasta, MasterZoo, Prom.ua, and many others.
“We’re seeing a high level of user interest in our loyalty program: on the first day after the promotion launched, 127,000 scratch cards were issued, 23,000 of which were activated immediately. And the first two weeks of the cashback pilot generated over 4,000 orders for our partners,” notes Maksym Hnizdovskyi, Director of Sales and Marketing at Nova Poshta.
The updated “Bonus Delivery” section is now available to all users in the Nova Poshta mobile app. The company also plans to bring on new retail partners and expand its list of special offers.